Adam Chasnow is marketing communications creative leader whose focus is finding cultural marketing and media opportunities that connect global brands and services with their audiences. Whether it’s earned media, social, or paid content, he looks for original ways to share a brand’s mission or product benefit through any channel available. Throughout his career, at some of the world’s most creative advertising and communications agencies, and consulting with Fortune 500 companies, his most successful projects always begin with radically collaborative upstream messaging development to inform the clearest articulation of creative strategy. From there, Adam works tirelessly to bring out the best in global content creators inside and outside of marketing organizations to uncover original ideas and executions that generate quantifiable real engagement and measurable demand.
Experience
chas&effect, San Francisco. Creative Consultant/Creative Director/Copywriter. I'm the "Chas" in chas&effect, a project-based communications studio that boasts a cast of exceptional global advertising, social media, design and production pros who create and execute exceptionally clear, original and strategic brand assets for marketers in technology, CPG, spirits, beverages, travel, fintech, entertainment and automotive categories.
Fortnight Collective, Boulder. Partner/Chief Creative Officer. Creative leader at brand acceleration agency designed to provide marketers with speed-based, effective communications strategies, platforms and creative executions. Responsible for creative and production output as well as managing its internal creative department and 300+ network of global freelance creative and production talent. Clients included: Vrbo, Expedia, Noodles & Company, Steamboat Resort, Do Good Chicken, Crocs, Amazon, Goodyear, VF Corp, ImOn Communications. Winner of Silver Effie Award for Vrbo.
CP+B, Boulder. Vice President, Executive Creative Director, Co-Lead, Creative. Co-led 60+ person creative department and managed creative development and CMO-level relationships on key accounts: Nissan's Infiniti; Expedia's Vrbo; Microsoft's Windows, Windows Phone, Xbox One, Bing; Kraft Heinz's Kraft Macaroni & Cheese, Velveeta, Stove Top; AB InBev’s Goose Island Beer Co.; American Airlines. Successfully ran numerous new business pitches. Named to Adweek's Creative 100. Awarded multiple Cannes Lions and other international honors for Kraft Mac and Cheese's Blind Taste Test ingredient clean-up campaign.
180 Amsterdam. Creative Director. Led an internal creative group and managed the agency's global creative efforts for brands including Sony's High Definition product portfolio, Motorola mobile devices, Heineken's Amstel and Amstel Pulse brands, HTC’s global brand and mobile devices, GM’s Opel automobiles, Eli Lilly’s Cialis and Adidas’s MiCoach fitness platform as well as new business efforts.
Goodby Silverstein & Partners. Senior Writer. Writer on AT&T Wireless, Adobe, Saturn, Michelob Light, eBay, HP.
Cliff Freeman and Partners, New York. Vice President, Associate Creative Director/Copywriter. Writer on Staples, FOX Sports, Ameritech, Quixi, Mike's Hard Lemonade, Hollywood Video.
Hill & Knowlton Public Relations, New York. Account Executive and Media Relations on Du Pont, Stolichnaya, Philips Electronics, PolyGram Records, Midori Liqueur.
Colorado Conservatory for the Jazz Arts, Denver. Board Member/Marketing Chair. Served on board and also donated my time and marketing experience to this Colorado non-profit dedicated to developing and educating teens through jazz music. Created and produced pro-bono yearly fundraising social outreach and PR campaigns yielding significant increases in donations to funded their annual operating budget.
Education
University of Rochester. Bachelor of Arts, Economics.
Simon School of Business. Certificate in Management Studies.
Eastman School of Music. Additional undergraduate studies in jazz trumpet and jazz arranging.
School of Visual Arts, Instructor, Advertising.
Awards
Adweek's Creative Top 100, One Show, D&AD, Effies, Cannes Lions, Art Directors Club, Radio Mercury Awards Grand Prize, AICP Museum of Modern Art Collection, AICP Next, Clios, Communication Arts, Adweek Isaac Awards and more.